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Pirates robbed U.S. of $20.5 billion

By Paul Sweeting -- Video Business,09/29/2006

SEPT. 29 | WASHINGTON—The U.S. economy lost a total of $20.5 billion in 2005 as a result of movie and TV piracy, according to a new analysis released Friday.

The study, sponsored by the Institute for Policy Innovation, a property-rights-oriented think tank in Lewisville, Texas, is being billed as the first systematic effort to estimate the total economic effect of movie piracy, including the impact of studio losses on industries that support and supply Hollywood.

Among those related industries, total losses from piracy within the retail economy last year were $1.92 billion, including direct losses to DVD retailers and pay-per-view and video-on-demand providers of $874 million as well as wages lost and lost economic activity among industries that directly support video retailing.

“The true cost of motion picture piracy far exceeds its impact on the movie producers themselves,” the report states. “It harms not only the owners of the intellectual property but also all U.S. consumers and taxpayers.”

The study was conducted by Stephen E. Siweke, a principal with the economic consulting firm Economists, Inc. It was presented at the conclusion of a two-day conference here on piracy and counterfeiting sponsored by the U.S. Chamber of Commerce.

The new analysis took as its starting point a Motion Picture Assn. of America-sponsored study conducted by LEK Consulting and released in May. That research estimated that total studio losses from piracy last year were $6.1 billion, including sales and box-office grosses lost to DVD counterfeiting, illegal file-trading and what LEK defined as “illegal copying,” including “making illegal copies for self or receiving illegal copies from friends of a legitimate VHS/DVD/VCD.”

The IPI study then used standard mathematical models established by the federal government for estimating the “multiplier effect” of certain kinds of activities throughout the economy.

“The LEK figure of $6.1 billion in lost revenue does not provide a full picture of the effects of movie piracy,” the IPI study says. “In particular, it does not include losses sustained directly by ‘downstream’ industries like motion picture theatrical exhibitors or the video industry legitimately selling or renting U.S. films to consumers. In addition, the LEK figures do not include all of the secondary and tertiary losses sustained by the many U.S. industries that would have supplied inputs directly to the motion picture industry, the industry’s direct suppliers or to the suppliers of those direct suppliers.”

Estimating those additional losses using the standard economic models brings the total losses suffered in the overall Hollywood economy to $18.6 billion.

Similar calculations resulted in the $1.92 billion in estimated retail and retail-related losses.

At the time the LEK report was released, however, objections to its methodology were raised by some critics of the studios’ anti-piracy agenda, in particular, the research’s reliance on consumer surveys to estimate how many DVDs or theater tickets downloaders would have bought had they not been able to obtain the movies they watched from illegal file-trading sites.

Some critics also objected to including casual copying of DVDs for back-up purposes or to give to friends and family among purported losses from piracy.

The new IPI analysis does not address those objections and includes most of the major findings from the LEK study in an appendix.

The IPI study goes on to estimate piracy’s impact on jobs and wages throughout the economy.

Again using the LEK data as a starting point and applying standard mathematical models, the study estimates that piracy cost the economy 141,030 jobs last year, resulting in $5.4 billion in lost wages.

Those figures include 20,945 jobs lost within the retail and retail-related sector, resulting in $587 million in lost wages.

The study also estimates that piracy cost the U.S. treasury $206 million last year in personal income tax revenue, $147 million from corporate income taxes and $91 million in taxes on production.

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Submitted by: Mike Neumann (mnphoto_71@hotmail.com)
10/3/2006 10:39:27 PM PT
Location:Michigan
Occupation:Photographer

LOL! These studies are so off the mark that to even give them any
thought at all is perposterous. I myself am an active downloader of
movies and tv shows and still spend about the same as I did on movies
before you could obtain them in these ways. My downloading hasnt
curbed my actual purchasing at all and to ignore these kinds of
relevant facts in a reports such as this one makes the entire thing
dismissable. If its a good and worthwhile film, I buy it. If it isnt I dont.
Downloading will never change that for me.<br><br>

The studios love to blow up the numbers for damages caused by
downloading as it only helps their case in courts. Most of the stuff I
end up downloading I would never buy in the stores regardless of
price. If anything it has put more pressure on Hollywood to actually
release quality releases and to quit using thier pathetic use of double
dipping in the vide market. Its funny because it was actually the double
dipping by the studios that got me downloading to begin with. I was
sick and tired or spending 20 bucks on a DVD only to have them
release a better version 6 months later. The special edition, ultimate
edition, super duper edition is all BS. Its a pathetic marketing
technique that is used to take advantage of people who really like a
particular release.<br><br>

The major motion picture studio''s are corporations who care only
about the bottom line, making money. Maybe if they stopped screwing
people over with these marketing techniques and actually paid
attention to what people are saying, piracy would be less of a problem
than it is now. Regardless, piracy is as much thier own fault as anyone
else they blame.<br><br>

This report is bogus and anyone in the business knows it is.<br><br>

Later!

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