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AOL launches video search engine Truveo

FROM VARIETY: Mammoth portal to combat Google

By Steven Zeitchik and Ben Fritz of Variety -- Video Business, 8/16/2007

AUG. 16 | FROM VARIETY: AOL may have lost the text-search battle to Google, but it's aiming to take the crown in video searching.

The Time Warner-owned portal is launching today a destination site for its video search engine Truveo. After spending years as a business that powers the backend of other video sites, Truveo will aim to attract consumer traffic -- and advertising -- through its own portal.

Read the full story on Variety.com.

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