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Genius Makes Up Its Mind Already?

February 21, 2008

Genius Products is hinting it will release future titles in Blu-ray Disc.

The admission came during a Genius investors’ conference in Dana Point, Calif on Feb. 19, the same day that Toshiba said it would shortly stop making HD DVD players. Through the first several months of last year, Genius was releasing titles in HD DVD, but has stalled since then. 
To the best of my knowledge, Genius hasn’t yet streeted a major title in high-def in 2008.

But it appears that Genius put on the high-def distribution brakes to see how the format war chips would fall.

“Whether its Blu-ray or HD DVD…that was solved today that HD DVD backed out,” said Genius CEO Trevor Drinkwater during the company’s presentation at the Roth Capital Partners event. “Blu-ray is the last format in, and that has cleared the way for the industry to get aggressive around next generation DVD.”

A spokesman for Genius said there weren’t immediate plans for the company to specify its high-definition strategy. Drinkwater likewise did not detail upcoming Genius high-def releases during his speech.


Posted by Susanne Ault on February 21, 2008 | Comments (1)


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February 22, 2008
In response to: Genius Makes Up Its Mind Already?
Dave C commented:

There is a WWE title listed for pre-order at Amazon already.





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