TV Everywhere services may alienate online-only users
FROM MCN: Research firm Interpret finds that cable TV 'cord cutters' have lower incomes
By Todd Spangler of Multichannel News -- Video Business, 11/2/2009
NOV. 2 | FROM MCN: Consumers who actively watch TV shows on the Internet -- but don't subscribe to cable or satellite services -- have lower incomes than pay-TV subscribers, according to a recent survey by research firm Interpret LLC.
Cable TV "cord cutters" have average annual incomes of $42,314, compared with $60,054 for those who watch TV shows online and also subscribe to cable or satellite service, Interpret found. The average income among those who said they subscribe to a pay-TV service but don't watch programming online was $55,806.
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