Fox details green efforts on Earth DVD
By Samantha Clark -- Video Business, 3/25/2009
MARCH 25 | Promoting the idea of saving a dieing planet wasn't enough for The Day the Earth Stood Still. 20th Century Fox lived what the story preaches during production of the film.
The featurette "The Day the Earth Was Green" on the movie's DVD and Blu-ray details Fox's efforts to make the production of Day carbon-neutral.
Following parent News Corp.'s mandate to be carbon-neutral by 2010, 20th Century Fox Home Entertainment has begun green initiatives in its DVD and Blu-ray releases. Futurama: Bender's Big Score was the studio's first carbon-neutral DVD, released in November, 2007, and the studio's next DVD in the franchise, Futurama: The Beast With a Billion Backs, was also carbon-neutral.
As the featurette, produced by New Wave Entertainment, described, during the making of The Day the Earth Stood Still, Fox had two people on staff to help every production department work as environmentally friendly as possible.
Much of the production team was powered with biodiesel generators, and the studio set an idle mandate that required drivers to switch off their vehicle's engine if they're sitting for longer than three minutes.
Costumers found more natural ways of distressing the characters' clothes, and food was served with biodegradable corn-based utensils and bamboo-based take-out contains.
The Day the Earth Stood Still will be released on DVD and Blu-ray on April 7.
