Sim2 slates better-than-Blu-ray systems

Manufacturer reveals bundles at CEDIA

By Greg Tarr of TWICE -- Video Business, 9/5/2008

SEPT. 5 | FROM TWICE: High-performance home theater projector manufacturer Sim2 used CEDIA Expo to reveal an alliance with startup Entertainment Experience to market what they called better-than Blu-ray-Disc high-def entertainment systems that will use a new high-def media format.

Under the deal, Sim2 is expected to have an exclusive window to market a bundled system including Entertainment Experience’s “Better Than Blu” Digital Entertainment Center hardware along with a Sim2 C3X 1080 home-theater projector. The first products are expected to be available in January at prices to be announced.

The Digital Entertainment Centers are essentially Hewlett-Packard-built high-performance PCs loaded with special Entertainment Experience software and a unique user interface that will playback “Beyond HD” 1080p high-def discs and files with up to three times the data rates of conventional HD disc movies. The advantage was said to deliver deeper colors and sharper images.

Read the full story on TWICE.com.

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