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Motion Picture Assn. going viral

FROM VARIETY: MPAA developing Web site devoted to movies

By Ben Fritz of Variety -- Video Business, 7/25/2008

JULY 25 | FROM VARIETY: The Motion Picture Assn. of America is developing a one-stop website on behalf of its studio members that will help users find movies online without resorting to piracy.

Currently unnamed site would let users search by film title and then provide links to options including purchasing theatrical tickets, buying or renting the DVD and legally downloading the pic.

All of the major studios are expected to support the site, which fits into the MPAA's overall strategy to fight online movie piracy.

Read the full story on Variety.com.

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