2007 box office admissions flat, prices up
FROM CONTENTAGENDA: Studios also struggled with rising costs
By Paul Sweeting of ContentAgenda -- Video Business, 3/5/2008
MARCH 5 | FROM CONTENTAGENDA: Total U.S. and Canadian movie theater receipts surged 5.4% in 2007, to $9.63 billion, thanks to a 5% increase in average ticket prices, according to annual data released Wednesday by the Motion Picture Assn. of America.The total number of tickets sold last year was flat compared to 2006, at 1.4 billion.
Total international receipts were also up last year, to $17.1 billion, compared to $16.3 billion in 2006. But MPAA officials said they could not determine precisely how much of the increase was due to greater ticket sales and how much to inflated foreign currencies due to the weakness of the U.S. dollar.
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