Black Friday, Saturday has year-over-year gains
By Susanne Ault -- Video Business, 11/26/2007
NOV. 26 | Coinciding with this year’s many extended retail sales, analyst ShopperTrak is reporting year-over-year sales gains for both Friday and Saturday.
Black Friday in-store sales, coupled with next-day Saturday sales, totaled $16.4 billion. That represents a 7.2% jump from the same 2006 two-day frame.
Black Friday’s one-day sales marked a 8.3% lift to $10.3 billion, and ‘Black’ Saturday jumped 5.4% to $6.1 billion.
“Black Saturday’s strength shows a steady increase over 2006, which is undoubtedly a welcome sight for retailers, following the impressive consumer outpouring on Friday,” said Bill Martin, co-founder of ShopperTrak. “While some consumers typically experience a bit of shopping hangover following Black Friday, the Saturday sales performance was still impressive and even above the overall strength we anticipated heading into the 2007 holiday shopping season.”
ShopperTrak studies a sample of more than 50,000 retail storefronts throughout the U.S., spanning such product categories as apparel, electronics, furniture, books and sporting goods.
Click for the Cyber Monday report
