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Toshiba cuts HD DVD player pricing

FROM TWICE: $100 to $200 cuts will be effective April 1

By Greg Tarr and Alan Wolf -- Video Business, 3/23/2007

MARCH 23 | Toshiba made official its long-rumored HD DVD player price cuts, dropping the expected retail price by $100 each for the entry HD-A2 (to $399) and the step up HD-A20 (to $499), and by $200 on the top-of-the-line HD-XA2 (to $799).

The price moves, which go into effect April 1, were published in a flyer and a catalog distributed to attendees at a store celebration event for local retailer Datavision March 15.

Read the full story on TWICE.com.

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